The automation built into the FreedomSoft Direct Mail system sets us apart from any typical mailing house. This automation will change the way you do real estate investing for the better.
With our pre-built direct mail templates and direct mail sequences, you are only a few clicks away from sending direct mail. Simply navigate to the record or list of your choice, select the record(s) you want to send direct mail to, and click “Send Direct Mail.” It's that easy.
Mail Sequences are the backbone of this system. Simply put, a mail sequence is a series of one or more mailers that uses automation to send mailers at a time delay of your choice. See below for a breakdown of the two types of mail sequences:
- This sequence has only one step. It sends one piece of mail on a time delay of your choice. You can set single step sequences to automatically repeat.
- EXAMPLE: Let’s say you have a single-step sequence made up of one generic “We Buy Houses” postcard, with a delay of 0 days. This means that any time you add a record to this sequence, our system will send this “We Buy Houses” postcard to that record immediately after you added it to the sequence.
- This sequence incorporates more than one step. This allows you to send multiple pieces of mail over a time span of your choice. You can set multi-step sequences to automatically repeat.
- EXAMPLE: Let’s say you want to target absentee owners by sending one postcard per month for 5 months. To do this, you could use our pre-built “Tired Landlord” sequence, which includes 5 mailers that speak to the unique motivations of a tired landlord. These mailers will automatically send on the appropriate day: 0 days, 30 days, 60 days, 90 days, and 120 days).
**Note: FreedomSoft Start accounts have single step sequences unlocked. FreedomSoft Grow & Scale accounts have both single and multi-step sequences. To upgrade to Grow, click here.
Be sure to watch the video below for a “big picture” overview of our system.
To go deeper into the functionality of the various features in our Direct Mail System, click through the articles linked below: