Cold calling has always been and will continue to be an effective way to generate leads.
You can use FreedomSoft to set up cold calling campaigns and call directly from within your FreedomSoft account.
FreedomSoft's Click-to-Call feature makes it simple to build and manage your outbound, cold calling lists while also incorporating text messaging as a follow-up to opted in leads.
When Using FreedomSoft’s Click-2-Call Dialer for cold-calling, we recommend you:
- Call only between legal hours
- Maintain an active DNC list with the DNC Registry and do not call any number on the DNC list (scrub before every campaign)
- Maintain an active SAN number
How To Set Up A Click-2-Call Dialer Campaign
1. Navigate to the List, Campaign or Workspace that contains the records/leads that you want to call, select them and then click New Click-2-Call Dialer in the orange More Actions button.
2. You are now in the set-up wizard where you'll start by naming your dialer campaign.
- Name/Identify this specific calling effort. We suggest a clear name that lists today's date along with the market and list/lead type. Ex: "St Louis Vacant List - 3/1/24"
- Select your from number where you have the option to choose between numbers currently linked to campaigns in your FreedomSoft account or numbers that are open. It's recommended to use a number that is linked to a Campaign so that all replies to your calls can more easily be tracked in your account.
Note - If you do not have a Campaign set up, you can create one by selecting the "Create New" option.
Also Note - If you do not have a phone number inside of FreedomSoft yet, you can add one by clicking the "Add & Manage Phone Numbers" option.
To learn more about the phone system in FreedomSoft, click HERE.
3. Next are the "Recipients" & "Message" steps.
- Your selected recipients will be automatically added to the dialer.
- If you are calling opted in leads, you can choose to send a follow-up text message. This will require that your Business Registration has been approved by the carriers. To learn more about the business registration process, click HERE.
- If applicable, you can check to remove numbers with the internal DNC flag and/or litigator flags. These flags are only available if you ran the skip trace using FreedomSoft's internal skip tracing system. To learn more about skip tracing in FreedomSoft, click HERE.
4. Now that your dialer campaign has been created, click the blue Call buttons to dial each number.
Be sure to update status using the drop down after each call.
- If you leave a message, the status should change to Contact Attempt 1.
- If the person answers but can't talk and you schedule another time to talk to them, the status would change to Appointment Scheduled.
- Etc...
When you finish up a call with an interested seller, mark the record as a Lead using the icon pictured below.
Calling statistics will display at the top of the page as you call through the list.
To find the dialer campaign the next time you log in, go to the Marketing tab and click on "Click-2-Call Dialer".